Why choose to wash with us?

Pink laundry room with bubbles

Experience Extra Scented Laundry Bliss

Our boosters and detergent don’t just smell amazing in the package—they stay strong through the wash and pass the ultimate test: the dryer. Each load comes out clean, fresh, and wrapped in your favorite fragrance that actually lasts, so your laundry keeps smelling incredible long after the final fluff.

With Natural Cleaning Agents You Can Identify

Our products are made with real-deal natural ingredients like coconut oil soap, washing soda, premium salt blends, and citric acid.

We keep it clean, we keep it simple—and yep, we add a tiny bit of science-y magic in the form of a lab-crafted fragrance blend. Why? Because your laundry deserves to smell uniquely you!

Offering Legitimate Stain Fighting Capability

Don’t let the fun scents and short ingredient list fool you—our laundry products mean business. Turbocharged by our handmade coconut oil cleansing soap, this formula fights tough stains, dirt, and odors head-on.

It’s gentle on fabrics but fierce on grime, giving you a deep clean that looks (and smells) amazing. We will pass the mom test. and the dad test.

While Reducing Overall Cost Per Load of Laundry

Why juggle multiple products when one can do it all?

Our handmade laundry soaps deliver powerful cleaning, lasting fragrance, and natural softening—no pods, no separate boosters, no fabric softener needed. They save space on your shelf and outperform the bulky stuff, proving that less really is more (especially when it smells this good).